Reminder: Send marketing materials to Blue KC for approval before use
Blue KC requires approval of public-facing marketing materials that use the Blue Cross and Blue Shield of Kansas City name and/or logo. This applies to all topics, including MA exit, general marketing and promotion, and event promotion.
Prior to publication and before finalizing materials such as direct mail, email, Facebook and other social posts, and advertising, please submit them to Barb Bins at Barbara.bins@bluekc.com and allow five business days for review and approval.
Failure to seek approval could result in fines and penalties.
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